Page targeting and exclusion (URL)

Asklayer can target specific pages, products, categories etc. using URL rules.

Quick usage examples

1. Show the widget everywhere
   Leave all rules blank
   
   
2. Show widget on homepage and nowhere else
   'Show on these pages'
   Match type -> URL Equals
   Match text -> https://mysite.com/
   
   
3. Display everywhere except for cart and checkout
   'Don't show on these pages'
   Match type -> URL Contains
   Match text -> cart
   
   'Don't show on these pages'
   Match type -> URL Contains
   Match text -> checkout
   
   
4. Display for all pages within a certain category
   'Show on these pages'
   Match type -> URL starts with
   Match text -> https://mysite.com/my-category/
   
   
5. Target users coming from a specific advertising campaign
   'Show on these pages'
   Match type -> URL contains
   Match text -> utm_campaign=mycampaign
   
   

If you need a specific example that isn't listed here please reach out to us via live chat. We would be happy to add to this list!

Advanced information

• Exclusion rules always take precedence over target rules.
• Trailing slashes (slashes at the end of URLs) are ignored for targeting, both with or without should work.
• URL Equals, Starts with and Ends with match the URL without the search parameters or hash.
• URL Contains matches the full URL including search parameters and hash.
  
  
  

Advanced tip: Using the 'contains' match you can target query strings for things like targeting on-site search terms and Google analytics utm terms.